CREATIG Tig Martin Brand Designer, Brand Photographer, Brand Consultant (2500 x 1500 px) (2).png

Lift your brand to new heights. Convert your ideal audience.

Orlando Photographer, Brand Strategist & Content Producer Tig Martin stands on a cloud in the sky smiling confidently about the wings on her back illustrating how she takes your brand to new heights through creative direction and brand strategy.

The CREATIG Agency produces brand strategy and creative content that
drives revenue.

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The best marketing
doesn’t feel like marketing.
It’s a revelation.

Like the one George Bailey had in the classic film, "It's a Wonderful Life" when Clarence the angel showed him what the world would have been like if he hadn't been born. Clarence helped George realize the impact he had on the lives of others. “Branding” asks the same question:

How does your product or service
make someone’s life better?

George served his community in ways that gave his life meaning. Clarence the angel reminded George of that fact. That’s how Clarence got his wings.

Brand Strategist & Content Producer Tig Martin sits at her branding agency desk before her Mac desktop computer that's showing designer Pantone color charts and brand strategy she's working on.

Hi, I’m Tig. Brand consultant, copywriter, and media producer.

Since 2001, I've written and produced campaigns for several known brands and personalities across the film, television, publishing, and online spaces.

Today I specialize in brand storytelling, brand photography, and conversion content.

I created The CREATIG Agency to reduce decision fatigue and empower business owners and entrepreneurs to gain the brand authority and financial autonomy they crave.

I help define and execute the impact you want your brand to have, so you can get your wings and take your brand to new heights.🪽

Tig Martin specializes in brand storytelling, brand photography, and conversion content, and has written and produced campaigns for several known brands and personalities across film, television, publishing, and online, including: Walt Disney Studios
Tig Martin specializes in brand storytelling, brand photography, and conversion content, and has written and produced campaigns for several known brands and personalities across film, television, publishing, and online, incl: HSN
Tig Martin specializes in brand storytelling, brand photography, and conversion content, and has written and produced campaigns for several known brands and personalities across film, television, publishing, and online, incl: Royal Caribbean Intl.
Tig Martin specializes in brand storytelling, brand photography, and conversion content, and has written and produced campaigns for several known brands and personalities across film, television, publishing, and online, including: Fox Network Group.
Tig Martin specializes in brand storytelling, brand photography, and conversion content, and has written and produced campaigns for several known brands and personalities across film, television, publishing, and online, incl: Discovery Networks.
Tig Martin specializes in brand storytelling, brand photography, and conversion content, and has written and produced campaigns for several known brands and personalities across film, television, publishing, and online, incl: Apple Inc.
Tig Martin specializes in brand storytelling, brand photography, and conversion content, and has written and produced campaigns for several known brands and personalities across film, television, publishing, including Author Neil Strauss..
“Success for our clients happens every day because of you! Without you, we would just be another Phoenix law firm. One of the many. But, instead, we are different. You are a change-maker for our firm and community.”
— R.F. Johnson, Esq.

RFJ Law

Creative Direction
Brand Management
Custom Content

  • Woman with blonde hair and glasses smiling at the camera

    “Christi is, in one word, professional. She always delivers on driving new ideas to product and is a pleasure to do business with! Definitely a resource I will continue to use in the years to come.”

    — JENNIFER ALFARO | CISCO

  • Side profile of an older man with a beard and shaved head in black and white.

    “Among her many strengths - Christi goes above and beyond and thinks outside the box for bigger, long-term projects. An asset to any company she works with, she’s the rare type of person who is present in work not just in body, but in mind, spirit, and heart.”

    NEIL STRAUSS | New York Times Bestselling Author & Contributing Editor for Rolling Stone

  • “I warmly recommend Christi, she’s thorough, friendly, and professional. An absolute joy to work with.”

    ANDREW FITZPATRICK | Founder, Monster Ent. LTD.

  • “I have worked with Christi many times through the years and have found her to be diligent, loyal, and possessed with great persistence. She is extremely likable and works well with other people. She is a leader - I highly recommend her.”

    — DAVID CHACKLER | Mercury Records

  • Composer Rob Pottorf scores Daytime Emmy nomination photographed in his studio before an audio console and media monitors

    “I have worked with Christi on several different projects and her creative input was invaluable to the final output.”

    ROB POTTORF | CEO, RPM Music

  • “Christi is sharp, talented, and driven. Her social media chops are scary good and she brings a 360 view to the whole marketing enchilada. We are lucky!!!”

    — MICHAEL FOX | Director, DBUSA

  • CHRIS SEEGER | Director, Warner Bros. Records - Headshot Photo

    “Christi is talented in so many ways. She is hard-working, smart, and works well with others. She's a very creative person as well. Christi would be an asset to any company.”

    CHRIS SEEGER | Director, Warner Bros. Records

Working closely with best-selling writers, award-winning producers and leading agencies taught me that the rules of generating trust to evolve your brand never change.

Your “image” is every experience (in marketing we call this every “touch”) your client or potential client has with the product or service you provide – before they meet you or engage with your product.

It takes an average of 8 touches to land an initial meeting (or other conversion) with a new prospect.

If you want to truly engage your target demographic, despite the constantly shifting landscape, cultivating trust starts with showing, through practically defining your image.

Succeed in emotionally convincing your target of your value first, priming them to choose you.

Line up your biggest fans to show and then tell what you do, for you, through their glowing referrals and reviews.

This is just one of the ways I have helped dozens of business owners succeed in making their brands exponentially profitable.

Brand Strategist, Content Producer, and Photo shoot creative director, Tig Martin, stands in for a test shot at a photoshoot she's managing.
Brand Strategist, Content Producer, and Photo shoot creative director, Tig Martin, shown smiling with professionals getting their photo taken at a brand photoshoot she's managing.
Brand Strategist, Content Producer, and Photo shoot creative director, Tig Martin, shown styling a professional getting their photo taken at a photoshoot she's managing.

🔎 Searching for solutions to drive results for your business making you dizzy? I can help:

Brand Strategist, Content Producer, and Photo shoot creative director, Tig Martin, shown looking curiously at a question mark, illustrating how she answers questions her clients have about branding.

Eliminate confusion.

Decrease your workload.

Save time!

Get in touch…
Schedule a free discovery call with Tig here.

How It Works

Ever wonder why some artists win Grammys while other great bands never chart?

Why do a few authors make The New York Times bestseller list, while others never leave the agent’s slush pile?

Absolutely, it’s about relationships.

More importantly, it’s about a value exchange that equals enjoyment or the key insight they receive through your work that creates a positive relationship, before they even meet you.

Have you analyzed your competitive value and dedicated your focus to publishing it?

Memorable stories don’t happen by accident. They’re deliberate. There’s a technical art to telling them.

Getting stories industry-ranked requires a great editor/producer and a publicist.

I can teach you how to be both, and make your brand story an undeniable hit.

🧭 The first step is to design your brand compass.

All successful branding initiatives follow this proven method:

  • Discovery (Inspiration and Influences)

  • Audit (Articulating Your Pain Points)

  • Goal Outline (Your Aspirations)

  • Research & Strategy (Making It Realistic)

  • Define Goals & Metrics (Where Creative Meets Commerce)

  • Design Tactical Execution (Where the Rubber Meets the Road)

  • Troubleshoot, Draft, Iteration, Testing (Quality Control)

  • Implementation (Follow-through and Scheduling)

  • Monitor Metrics Flow & Reporting (Analytics and Receipts)

  • Completion Accountability (Invest Profits Back Into Business)

  • Growth & Review (Scale)

You can lean on my product positioning and editorial perspective to help you build brand trust and leave a positive lasting impression.

🎥 As Creative Director, I design, execute, and manage the strategy behind creative production, working both solo, and alongside other creative partners, depending on the scope and scale of your project.

🕯️Pare it down for an intimate setting… Or pitch a big tent. 🎪

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